Benjamin Moore Outdoor Ambient
Recognition: 2014 Silver Addy in Non-traditional Advertisement. San Antonio, TX.
Benjamin Moore offers interior and exterior house paints, primers and wood stains. Our goal was to create an ambient advertisement showcasing their Regal Select Interior Paint. Since this paint brand tailors to designers, it's important that the colors are rich, beautiful and specific. Our message was to highlight the subtle color differences and wide color variety. As an execution, we showcased the wide variety of whites offered at Benjamin Moore in a beautiful, magnificent way. The size of this advertisement is meant to create an experience for the viewer that captures their attention and rewards them with a sight of beauty.
Executions
Outdoor Ambient
Magazine Ad
Direct Mailer
My part of the project included the executional concept, producing the magazine ad, modeling & photoshop edits.
Collaborative project with Lily Kowalski & Justin Hernadez.